Become a member

About us

Advertise with us.

Want to reach a national audience of over 9,000 professional writers, illustrators, publishers, academics, booksellers, librarians, and readers?

We offer advertising opportunities in our fortnightly e-newsletter, News from the ASA.

Our newsletter

News from the ASA is a fortnightly e-newsletter providing professional and aspiring authors and illustrators with news, advice, and information about their rights, careers, and professional interests.

The average open rate is 50% – double the industry average for newsletters.

Our subscribers

News from the ASA subscribers include over 3,000 ASA members who work across a range of genres, and produce a variety of published works including books, feature articles, blogs, journals, anthologies, academic papers, opinion and commentary pieces, illustrations, copywriting, news reports and graphic novels.

Location

Capital cities: 60%

Regional cities or towns: 27%

Rural areas: 11%

Age

25-39: 9%

40-49: 17%

50-59: 25%

60-69: 29%

70+: 17%

Professional status

Full-time writers and illustrators: 30%

Part-time writers and illustrators: 38%

Aspiring writers and illustrators: 28%

Advertising options

Top Spot
Banner

Displayed in top position
below main news articles

W 600 x H 228 px min.
+ up to 50 words copy

$560
$280 for ASA members

Lower Spot

Displayed in prominent
position below Top Spot

W 600 x H 228 px min.
+ up to 30 words copy

$450
$225 for ASA members

Classified

Displayed underneath
display ads

Min: 35 words
Max: 50 words

$1.60 per word
or $0.80 per word
for ASA members

All prices include GST.

Book two issues and receive a 10% discount. Book for three issues or more and receive a 12.5% discount.

Artwork

Artwork must be supplied to the following conditions:

Max file size: 25MB
File format: jpeg, png or gif only
Colour setting: RGB

The deadline for artwork is two days before the placement. For example, if you’ve booked an ad for 24 November, you must supply your material before close of business 22 November.

 

How to book

Contact the ASA at [email protected] or by calling (02)  9211 1004 during business hours to enquire about availability and to book your placement.